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Clothing has become a special attribute of the wardrobe, which not only saves from the wind and cold, but also can influence the thinking and mood of its owner.
What can you say when you see a woman dressed in a strict business suit with minimal jewelry?
That fact formed the basis of an experiment by Adam Galinsky, during which a group of subjects were asked to wear white coats. Only one group was told that the gowns belonged to medical professionals, and the other to artists.
One of them was dressed in a business suit, the other in ordinary casual clothes.
From time immemorial, white represented purity, beauty and innocence, red symbolized life, because it was associated with blood and blush on the face,
Yellow and orange shades create a cheerful mood, especially on gloomy days, associated with the sun and ripe southern fruits.
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